Simple,
performance-based
pricing
No hidden fees, no long-term lock-in. Buy by impressions, clicks or conversions; serving stops automatically at the cap. Rates are set per zone and campaign.
Three models, matched to your goal
The zone decides which model and rate it sells at; advertisers buy by that unit. Each campaign uses a single model.
You are charged per thousand times your ad is shown.
You are charged only when a user actually clicks your ad.
You are charged only when a conversion — an outbound smartlink click — happens.
There is no published flat rate. The actual rate for each model depends on the zone and campaign setup.
The zone sets the rate; you buy by the unit
The placement (zone) you serve on determines the model and rate. You buy as many units — impressions, clicks or conversions — as you want, and serving stops automatically when that cap is reached.
- 1
Pick a zoneEach zone carries its own model (CPM/CPC/CPA) and rate. Choosing a zone fixes how you are charged.
- 2
Buy unitsDecide how many impressions, clicks or conversions you want. This becomes your campaign cap.
- 3
Pay & reviewPay up front via Stripe; serving begins after creative review.
- 4
Auto-stop at capOnce the purchased units are served, the campaign stops itself — no overspend.
Overspend is impossible by design
Your cap is the number of units you bought — max impressions, max clicks, or max conversions. When that number is reached, the network stops serving.
- Budget is known up front, converted into a unit count
- The same counts by day and placement, for both sides
- UTC daily aggregation — both sides see the same numbers
How money moves
- Invoices are issued via Stripe.
- Campaigns are charged up front, before serving.
- Currency is USD.
- Once a campaign has served, it is non-refundable.
- Payouts have a minimum threshold to be reached.
- Choose a payout method (e.g. bank transfer).
- Periodic statements are provided per period.
- Earnings become payable once they cross the threshold.
Here is how the numbers flow
- Example rate
- CPM $2.00 / 1,000 impressions
- Impressions bought (cap)
- 50,000
- Calculation
- $2.00 × (50,000 ÷ 1,000)
- Advertiser pays
- $100.00
- Ad revenue on this zone
- $100.00
- Example share
- 80%
- Calculation
- $100.00 × 80%
- Publisher earns
- $80.00
* $2.00, 50,000 and 80% are arbitrary example values. Actual rates, shares and results will differ.
Questions about pricing
Can I get a refund?
A campaign that has not yet served can be cancelled. Once it has started serving, that portion is non-refundable. See the advertiser terms for details.
How are conversions (CPA) counted?
A conversion is an outbound smartlink click from your ad. Each click is validated with signed click tracking and a CPA token, and deduplicated per IP per day.
Do I need a credit card?
Yes. Advertiser billing runs through Stripe, and campaigns are charged up front before serving.
When do publishers get paid?
Once your earnings cross the minimum payout threshold, they become payable and are settled per the periodic statement. See the publisher terms for details.
Pay for what you want, only as it performs
Whether you are running campaigns or monetizing inventory, simple and transparent pricing gets you live in minutes.