Advertising Service Terms

These Terms of Service ("Terms") set out the conditions of use, rights and obligations, payment, cancellation and refund, scope of performance guarantees and limitation of liability for the advertising, promotion, marketing campaign, media/PR, reporting and related ancillary services (the "Services") provided by TAEON Branding Agency Pte. Ltd. (the "Company") through SOUND.RADAR and the Company's related brands and channels.

For advertising and promotion customers, these Terms supplement the SOUND.RADAR Terms of Service and apply together with our Privacy Policy and any quotation, invoice, proposal or separate agreement the Company presents. Where a separate written agreement conflicts, that agreement controls for its subject matter, and nothing here limits non-waivable rights under mandatory law.

1. Purpose

These Terms set out the conditions of use, rights and obligations, payment, cancellation and refund, scope of performance guarantees, and limitation of liability for the advertising, promotion, marketing campaign, media/PR, reporting, and related ancillary services (the "Services") provided by the Company.

2. Definitions

• User — an individual or entity that uses the Company's Services or engages in quotation, payment, campaign execution, material submission, or report receipt.
• Client — a party that directly or indirectly commissions a campaign from the Company.
• Reseller — a partner who resells the Company's Services, or who applies for, manages, pays for, or reports on campaigns on behalf of sub-clients.
• Campaign — a promotion plan structured and operated around a single project or release, and its individual execution units.
• Materials — the URLs, images, videos, track information, copy, links, approved assets, and the like submitted by the User for campaign execution.
• Report — the results summary, figures, links, captures, and evidence provided during or at the end of a campaign.
• Performance Guarantee — a quantity, exposure, placement, or deliverable that the Company has expressly promised for a specific product only.
• Attempt-Type Campaign — a campaign whose results may vary depending on the platform, media, algorithm, user response, or third-party approval.

3. Nature of the Services

1. The Company provides multi-channel marketing operation services for music, entertainment, artists, labels, brands, and content, including advertising execution, media/PR, digital campaigns, and reporting.

2. All of the Company's Services are conducted within the scope that complies with applicable platform policies and relevant laws, and the Company does not warrant or encourage the misrepresentation of campaign results or any act that misleads third parties.

3. Each product may be operated under one or more of the following types depending on its nature: guaranteed-type, estimated-performance-type, attempt-type, media-approval-type, slot-reservation-type, managed-operation-type, or custom-type.

4. The Company may advise on campaign structure, schedule, expected results, and reporting method, but does not unconditionally guarantee results that fluctuate due to the independent decisions of platforms or third parties.

5. The specific types of products, minimum/maximum quantities, unit prices, schedules, slots, and execution methods, as well as other detailed conditions, follow each quotation, order form, product description, or separate agreement.

4. Campaign Application and Execution

1. The Services generally proceed in the following order: information registration; setting of objective, market, budget, and schedule; campaign composition; material submission and review; quotation and payment; operation assignment; execution; and report provision.

2. The Company may modify the above procedure, or omit or add certain steps, depending on the product nature, campaign scale, payment/approval/material status, platform policy, or external vendor schedule.

3. Schedules advised by the Company are estimates and, unless otherwise specified, are not firmly guaranteed dates. Schedules may fluctuate due to external factors such as payment and material approval, platform review, media approval, vendor schedules, and force majeure.

5. User Obligations and Warranties

1. The User must provide the information and materials necessary for campaign execution accurately and completely, within the deadline requested by the Company.

2. The User warrants that it holds the necessary rights or usage authorisation for the campaign's target content, materials, trademarks, likeness, and copyrighted works.

3. The User must not arbitrarily delete or restrict any URL, post, video, account, or landing page during a campaign.

4. The User must not infringe the rights or reputation of the Company, vendors, media, platforms, or third parties, and must not disclose without authorisation confidential information such as prices, vendors, or reports.

5. The User must clearly disclose advertising for advertisements and paid promotional content in accordance with relevant laws (such as the Act on Fair Labeling and Advertising) and platform policies.

6. Damages and responsibility arising from information errors, failure to secure rights, false materials, platform policy violations, or the User's delay in materials or approval are borne by the User.

6. Quotation, Payment, and Taxes

1. All Service prices follow the product description, quotation, invoice, proposal, or separate agreement.

2. A quotation is valid only within the stated validity period, and before payment completion or the Company's payment confirmation, the schedule, slot, media, or price may not be finalised.

3. Overseas payment, remittance, card/PayPal fees, bank fees, currency-conversion losses, and taxes may be borne by the User, and tax invoices, receipts, and the like are issued in accordance with Company policy or applicable law.

7. Performance and Scope of Guarantee

1. The Company applies performance guarantees, within the relevant scope, only to products for which a quantity, placement, delivery, or deliverable has been expressly guaranteed.

2. The Company does not guarantee entry into a specific chart, a specific platform ranking, specific streaming/revenue/follower counts, specific press response/virality/search exposure, or a specific trending ranking or retention time, and these are not subject to guarantee even by written agreement.

3. The Company makes reasonable efforts to execute, operate, evidence, and report campaigns, but does not fully control platform algorithms, media policies, user response, third-party data, or external vendor results.

4. A shortfall in results in an attempt-type campaign is not an automatic ground for refund; depending on the per-product conditions, a retry, alternative execution, credit, or partial adjustment may be provided.

8. Reports and Evidence

The Company may provide a report including the campaign summary, period, KPIs, links, captures, and insights, depending on the product nature. The scope, format, and timing of reports may differ by product, and where a platform or outlet does not disclose data or restricts access, reports may be substituted with captures, links, internal records, or summary reports to the extent possible.

9. Cancellation, Change, and Refund

1. The User may request cancellation or change before a campaign starts, but cancellation or refund may be restricted depending on vendor assignment, slot reservation, media submission, ad review, material/draft production, and whether payment fees have been incurred.

2. Where a campaign has already started, external costs have been incurred, or there is User fault (URL/material/approval/rights issues, content changes, etc.), refunds may be unavailable or restricted.

3. Where, due to the Company's fault, no service was provided at all, the Company may provide a refund or credit for the unexecuted amount; for partially executed campaigns, a refund or credit may be reviewed only for the remaining amount after deducting costs already incurred.

4. The Company may provide, in lieu of a refund, a service credit or alternative execution within the validity period and scope determined by the Company.

5. Where the User qualifies as a consumer under applicable laws such as the Act on Consumer Protection in Electronic Commerce, mandatory rights such as the right of withdrawal provided under such laws are guaranteed in priority over the restrictions of this Article.

10. Prohibited Content and Execution Restrictions

The Company may refuse, suspend, or stop the execution of content or campaigns falling under any of the following.

1. Content that is illegal, fraudulent, false, defamatory, hateful, discriminatory, violent, sexually exploitative, harmful to children, terrorist, illegal gambling/drug/weapons-related, or otherwise in violation of law or platform policy.

2. Content that may infringe copyright, trademark rights, portrait rights, publicity rights, personal data, or contractual rights.

3. Materials that may mislead, such as false charts, awards, press reports, or certifications.

4. Content requiring separate review, such as content involving minors, politics, religion, medical, financial/investment, or adult content.

5. Content that may pose a material risk to the reputation or operational stability of the Company, vendors, media, or platforms.

The Company is not obligated to disclose all grounds for execution restriction, and external costs already incurred may be excluded from refunds.

11. Third-Party Platforms and Media

1. The Services may be affected by the policies and systems of third-party platforms and media/partners such as YouTube, Google, Meta, TikTok, and X.

2. Policy changes, account restrictions, review refusals, data delays, algorithm changes, service outages, and regional restrictions of third-party platforms are beyond the Company's control.

3. The User must not violate the terms and policies of third-party platforms, and the User is liable for any responsibility arising from such violations.

12. Resellers and Agencies

1. A reseller or agency may apply for and manage Services only for the clients and projects it manages, and bears its own responsibility for the prices, promises, and refund conditions it provides to its end clients.

2. Guarantees, exaggerated performance promises, and unauthorised discount or refund promises not expressly approved by the Company have no effect against the Company.

3. Reseller settlements, margins, credits, and refunds follow separate conditions between the Company and the reseller.

13. Intellectual Property

1. The rights to materials submitted by the User belong to the User or the rightful owner. The User permits the Company to use such materials to the extent necessary for campaign execution, delivery to media, report preparation, and internal quality management.

2. The rights to proposals, reports, drafts, designs, systems, templates, and know-how created by the Company belong to the Company, except where separately agreed.

3. The Company does not use non-public campaign materials as a public portfolio without the User's prior consent. However, already-public media links, articles, charts, and posts may be used as case studies or in reports.

14. Personal Data and Confidential Information

1. The Company processes the contact name, email, phone number, organisation/payment information, campaign materials, and the like to the extent necessary to provide the Services, in accordance with applicable laws and its Privacy Policy.

2. The Company establishes and discloses a Privacy Policy separately from these Terms, and sets out therein the purpose, items, and retention period of processing, matters relating to processing consignment and cross-border transfer, and the rights of data subjects and how to exercise them.

3. The Company may consign the processing of personal data to processors such as external vendors and media for campaign execution, and discloses the content of the consigned work and the processors so that data subjects can verify them.

4. The Company may transfer personal data to its head office located in Singapore and to overseas processors, and satisfies the requirements of applicable laws such as the Personal Information Protection Act of the Republic of Korea or the Personal Data Protection Act 2012 of Singapore.

5. The Company designates a Data Protection Officer (DPO) and posts the DPO's contact details on an official channel or in its Privacy Policy; where personal data of a child under the age of 14 is processed, the Company complies with the requirements set by applicable law, such as obtaining the consent of a legal representative.

6. The User must not disclose to third parties without authorisation the Company's prices, vendors, quotations, proposals, reports, or non-public conversation content.

15. Limitation of Liability

1. Unless there is intent or gross negligence on the part of the Company, the Company is not liable for the User's material errors, failure to secure rights, or approval delays; policy changes, failures, or refusals of third-party platforms, media, or vendors; result fluctuations due to external factors; the User's loss of expected profit, revenue, or opportunity; or indirect, special, consequential, or punitive damages.

2. Even where the Company's liability is recognised, the Company's total liability cap does not exceed the amount the User actually paid for the individual campaign in which the dispute arose. However, this cap does not apply to damages caused by the Company's intent or gross negligence, to fraud, or to damages for which exclusion or limitation of liability is not permitted under applicable law.

16. Service Change and Suspension

1. The Company may change, suspend, or terminate all or part of the Services for service improvement, system maintenance, security, operational needs, vendor/media/platform policy changes, or legal requirements.

2. The Company may change product names, prices, scope of provision, reporting method, refund policy, reseller conditions, and the like; where a change occurs that materially affects an already-paid campaign, the Company will, to the extent possible, notify the User and propose an alternative.

17. Dispute Resolution

1. Disputes regarding these Terms and the use of the Services are resolved first through good-faith consultation between the Company and the User; where consultation fails, the matter follows the jurisdiction and governing law of the Company's location or as determined in a separate contract.

2. However, where the User is a consumer domiciled or resident in the Republic of Korea, these Terms do not exclude the application of the Republic of Korea's mandatory consumer-protection laws, and the jurisdiction over such disputes includes the court of the User's domicile as provided by applicable law such as the Civil Procedure Act.

3. Where a separate contract, quotation, invoice, proposal, or email agreement specifies content different from these Terms, that individual agreement may take precedence.

18. Amendment of Terms

1. The Company may amend these Terms where necessary, and notifies the amended Terms, together with the effective date and the reason for the amendment, from 7 days before the effective date (30 days before, in the case of amendments unfavourable or material to the User), via the website, service page, dashboard, or other reasonable means.

2. Where the User continues to use the Services after the amended Terms take effect, the User is deemed to have agreed to the amended Terms; a User who does not agree may express refusal and terminate the contract before the effective date.

3. The existing conditions or individually agreed conditions may take precedence for campaigns that have already been paid for and are in progress.

Supplementary Provisions

1. These Terms take effect from June 24, 2026.

2. These Terms are originally written in Korean. In the event of any discrepancy in interpretation between the Korean version and any other language version, including this English version, the Korean version prevails.

Contact

Inquiries regarding the Services, payment, material submission, reports, refunds, reseller settlement, or other matters may be submitted through the official email, dashboard, or website inquiry channel designated by the Company.

TAEON Branding Agency Pte. Ltd. · UEN 202602171W · 9 Raffles Place, #29-05, Republic Plaza, Singapore 048619 · Email: contact@taeon.one